Three were launching their 5G. The problem? Nobody really knew what 5G was.
So we got kids to explain it to adults. Slowly. Using simple words.
If they could get it, anyone could. It became Three’s most viewed, liked, and shared content ever. Even the confused ones like it.
So we got kids to explain it to adults. Slowly. Using simple words.
If they could get it, anyone could. It became Three’s most viewed, liked, and shared content ever. Even the confused ones like it.
Director: Josh Exell
Editor: Luke Exell
A world first. Also, extremely complicated.
The 5G House popped up on Southbank, projected talent (like RAYE) in photo-realistic 3D, and pulled in a decent crowd, mostly made up of the cast’s friends. And my mum.
Agency: Gravity Road
Director: Dimensional Studio
Technical Producer: Christ Frausig
Choreographer: Chase Armitage